jvm

Building Microservices with this JVM-Framework

Microservices are all the rage right now, and if you only want to know how to build them with the help of Micronaut, jumpstart here. Otherwise, before we jump into the nitty-gritty of building microservices with the Java microservice framework, let’s have a quick crash course on the history of software development and why microservices are better than monolith architecture.   

How It All Started

When gigantic computers used to take up the whole space in a large room, this colossal machine performed all the computation. A person would give instructions to it, and the computer would eventually provide the person with the result. 

Later, Bill Gates’ “a computer on every desk and in every home” became a reality. Instead of the giant machine, a more miniature desktop computer took its place, where you could have various computation programs. A developer would create an app, such as Microsoft PowerPoint, and install it on the computer to perform all the required tasks. 

Types of Development

Traditional Development

So how did all this influence the way we write applications? In traditional software development, we have to start a new code project to create a new app. If we want to expand the app by adding some new features, we need to make changes directly to the whole codebase. Crudely speaking, we add new functions by expanding the existing code. What we get as a result is a large code project. And you may have a dozen of such applications that have to be expanded, making the traditional application development a grueling task. 

Modular Development

To alleviate the burden of traditional software development, modular app development was used for making the process more coherent by adding code into modules and not into the whole codebase. 

Such modules could be used for multiple purposes. For instance, you could add them to another project. Still, modular software development didn’t help much. In the end, you use modules to create a single application, and then you deploy the app on the desktop machine. As a result, you get a large codebase with lots of modules. 

What’s Next

But when web apps started to appear, people began to deploy them on a server, and then directly on a computer. It made things much more straightforward — the user could access an application now from their device using a browser. And it became clear that there was no significant change in how applications were built and deployed. 

There was no need to deploy a web application to desktop computers. Instead, the app would be deployed to a server. Still, it did not resolve the problem. We still had the same code base, which is now deployed on a server and not to the user’s machine. 

As time passed, it became pretty apparent that web applications have become more and more sophisticated, complex, faster, and scalable. They can now do almost anything we need them to do —  CRM systems to provide a holistic customer journey or apps to deliver a pizza to our place, whatsoever. Such complex applications require efficient handling from the coding side as well as the app execution side. 

Monolithic Architecture

When we talk about the single codebase deployed on a server or user machine, we usually apply the term “monolithic architecture.” In the dictionary, by Merriam-Webster, we can find a clear definition of  “monolithic” that can be ideally used to “constituting a massive undifferentiated and often rigid whole.

This traditional type of software development comes with a few drawbacks: difficulties in deploying large apps, grueling testing processes before the deployment, issues in the application’s scalability, etc. 

What’s a Microservice? 

So can we get away with all these disadvantages of monolithic architecture? Instead of a single monolithic application deployed on a server, we could have several applications deployed on several servers that “communicate” with each other. Such an approach would eliminate the drawbacks of traditional architecture — we can apply changes only to the needed applications instead of the single app. These applications are technically microservices — you create separate apps that can operate independently and run on their own, on different servers, and communicate with one another through REST APIs.  

Microservices - Quote | LITSLINK Blog

What is Micronaut?

Micronaut is a lightweight JVM-based framework used for creating modular applications and microservices for the cloud. It’s used for building serverless apps, low-memory microservices, and microservices that are easy to test. The framework was created by the company behind the creation of Grails, the Groovy-based framework.

How to Build Microservices with Micronaut

Microservice architecture gives companies and developers considerable flexibility. A development team can use the tools and frameworks they found more convenient and suitable for this software project. And it’s free to choose the language they find more suitable for each app. 

There are quite a few frameworks that can be used to create microservices for the cloud. And one of the latest frameworks created for this purpose is Micronaut. With Spring, one of the best Java microservice frameworks. Becoming more and more robust, it started to eat out too much of the system’s memory. And it took quite a lot of time for a Java app to run. Graeme Rocher decided to create the framework that would have those advantages over Spring. 

What are the Main Advantages of Micronaut?

Less Memory Consumption. Micronaut is an ultra-lightweight framework with some features from Grails that allow you to create less code.

Ahead-of-time Compilation. Micronaut helps large corporations that have full-fledged cloud products save millions of dollars by significantly reducing memory consumption. To avoid “wasting” RAM, the framework uses ahead-of-time compilation (or AOT compilation). 

All Pages

MVP Process Optimization. Micronaut is a good choice for those who want to streamline their work when developing MVPs for small companies.

Easy Testing. The framework has JUnit5 extensions that allow developers to accelerate servers and clients in unit tests and run them at the same time. 

Сurrently, Micronaut is losing its position to another Java microservice framework, Quarkus. About the advantages of the latter, you can read in our article here

Wrapping Up

Monolithic architecture is a thing of the past, and microservices are all the rage. And it’s not surprising as applications are becoming more and more sophisticated and attract many users. Among many frameworks that are up to this task is Micronaut, a lightweight framework that allows you to use all its advantages in speed. And system memory to build genuinely fantastic microservices for businesses. 

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How to Build a Healthcare App that Brings Value to Your Users?

Technologies are constantly evolving: new devices, apps, and functions appear almost every day, making this world a better place. The same is happening in the healthcare industry, which has managed to move away from the standard idea of waiting in the hallway for a doctor’s appointment. We are all seeing rapid growth in innovation and probably you won’t find an industry that has such a profound positive impact on the whole of humanity as healthcare. 

Health is the most crucial asset we’ve ever had, and our well-being is key to other accomplishments. That’s why more and more resources will be devoted to making our lives not only longer but also qualitative. This is where healthcare app development helps move away from the traditional doctor-patient relationship. The symbiosis of technology and healthcare gives us a perfect chance to bring the industry to the next level and achieve the goals of longevity and good physical and mental states.

What’s a Healthcare Application?

The rapid growth and accessibility of technology, especially mobile phones, provided us with an ample opportunity to take care of our health with the help of multiple applications.

A healthcare app is an application that helps users (doctors, patients, and anyone concerned about their health) keep track of well-being with the aid of personal devices, mostly smartphones. Mostly, such applications are developed with a view to bringing value and health benefits to their users.  

How Many Healthcare Apps are in the Market?

Acknowledging the importance of technology in reaching health-related objectives, companies throughout the globe are building applications that are accessible to users via their mobile phones. The term mHealth or mobile health is a portmanteau that is gaining its popularity among users. It refers to the usage of smartphones in terms of medical care and public health services. 

As stated by Statista, the number of Google Play mHealth apps amounted to 41,377 in the third quarter of 2019, and 44, 384 healthcare applications at Apple Store during the same period. And the numbers are going higher with each quarter.

Infographic-mHealthapps | LITSLINK Blog

How to Create Effective Health Applications?

If you’re developing a medical app from scratch and for the first time with the help of  your own resources, you’re more likely to encounter quite a lot of obstacles. That’s why you’d better consider contacting a company that has a considerable and practical experience in creating such applications. For instance, at LITSLINK we’ve developed quite a few healthcare apps, such as FlaredownShiftRX, just to name a few.

Still, when it comes to the development of any mobile application, the client doesn’t know what’s going on behind the curtain. But fear not as we’re going to shed some light on what’s happening when you have only an idea for a revolutionary medical health app but don’t know how to implement it. 

Types of Healthcare Apps

The rapid growth and accessibility of technology, especially mobile phones, provided us with an ample opportunity to take care of our health with the help of multiple applications.

A healthcare app is an application that helps users (doctors, patients, and anyone concerned about their health) keep track of well-being with the aid of personal devices, mostly smartphones. Mostly, such applications are developed with a view to bringing value and health benefits to their users.  

If we look at the different types of mobile healthcare solutions available today, we see a variety of options gravitating towards three audiences: patients, healthcare staff, and administration.

For doctors:

  • medical calculators;
  • calendars and reminders for patient appointments;
  • pharmaceutical directories;
  • online training and communication with colleagues for consultations;
  • appointment management.

Such mobile health apps for the clinic will greatly simplify the work of doctors, optimize it and make it comfortable.

For patients:

  • symptom control and medical reference books;
  • reminders, alerts and notifications;
  • control of chronic diseases;
  • health applications for remote communication with doctors;
  • fitness training;
  • weight loss apps.

What are the Main Stages of Developing a Healthcare App?

The order of mobile app development stages may vary from company to company as well as it can be altered according to specific requirements of each product. Nonetheless, we have singled out the following steps that should be undertaken to create a full-fledged application:

Mobile Platform Defining Stage

No matter what kind of application you’re looking to create — personal health record app, med diagnosis app, prescription apps, or medical apps for doctors, it would still be immensely helpful if you knew what kind of mobile platform you want to target. The most popular mobile operating systems that you might want to target are Android and iOS. Thus, you can go for native development, which means building an app for a particular platform. Also, if you want to choose both OSs, mobile cross-development would be the best option. 

Business Analysis Stage

Once you’ve figured out what kind of platform is the key for your application, we can get down to business analysis. 

Business analysis or BA is one of the most vital stages of development. No one wants to release an app that will be unpopular and, which is more, will have no demand. The reason behind might well be a dissonance between what the user needs and wants (moreover, users do not always know what they want.) BA assists in riddling out what actually the user’s needs are and how to satisfy them with the help of your application. 

UX/UI Design Stage

Look and feel is important. Popular health apps always have both — they look good and they are extremely functional and helpful. At this stage, UX and UI designers don’t only create appealing visualizations (mockups) for the future app but also determine how the app works and how the end-user is going to interact with it. 

Product Team Assembling Stage

When the main features are identified and you already have a design for the app, now it’s time to assemble a product team that would be responsible for the entire app development process. When building an app that brings value to its users, teams shouldn’t be siloed. It means that it must be comprised of various talents — engineers (a team lead, middle, and junior developers), a project manager, a designer, etc. 

Tech Stack Stage

The team is assembled, the design is ready, and all the features are defined, it’s time to choose the right tech stack. If you decided to have an application that would target both iOS and Android users, you can choose a cross-platform development tool such as React NativeFlutterIonic, etc. But if you made up your mind to opt for native development, Swift or Objective-C for iOS and Java for Android. 

Development and Testing Stage

With a team assembled , tech stack chosen, and all the necessary information at fingertips, it’s high time for actual development of an application. If you want to, you can have your app created in one go and have it delivered to you in its final form. But you can have a proper look at MVP, which we’re going to consider further on. 

At this stage, the team is working on making your health app idea into reality by dealing with the app architecture, communication with the client, etc. 

Testing of an application is better to perform with the aid of other services. For instance, TestFlight is perfect for testing iOS applications. App Center, HockeyApp will perfectly do for Android app testing.

Minimum Viable Product 

Even though you can skip this stage and have a fully-fledged application built in one go, we’d still recommend considering a minimum viable product (MVP). In a nutshell, an MVP is a product that has minimum features that can satisfy early users. Besides, it can easily help you validate your initial app idea and in case it proves to be invalid, you’ll have a significant chance of pivoting it before creating it fully.

How to Build a Healthcare App - Infographic | LITSLINK Blog

To fully understand MVP and how a minimum viable product can benefit you a lot, you can read here

Examples of Successful Healthcare Apps 

The healthcare industry is attractive to aspiring entrepreneurs. The statistics show that the Google Play library has over 43,000 medical applications. This means that the idea of ​​creating a healthcare application has inspired many. 

On the one hand, this is good because it is in demand, but you will also be dealing with competition. You are more likely to be successful if the product is unique, interesting, and naturally useful. This is what the most popular healthcare startups are doing. Innovative ideas improve users’ lives. Below is an overview of the most popular apps you can inspire to launch a successful medical app for iPhone or Android health app. 

If you have an idea of connecting people with the same health conditions, Healthread is a social network where people with the same health interests can look for counterparts to share their health stories and find support, understanding, new friends, or even start a new way of life.

Embleema 

is a platform that has no analogues in the world. Embleema is an interoperable blockchain network with America’s insurance system that allows patients to share their medical data with researchers. What is unique about a medical app? For the provision of data, patients are paid in cryptocurrency, and the researchers have at their disposal a huge data bank, on the basis of which new drugs will be created. Thus, both users and researchers are in the black.

Medscape

 is one of the most informative resources for both physicians and non-specialists. Medscape is something like a universal medical reference book, which includes original articles on various topics. News from the world of medicine, annotations to drugs, tests for their compatibility, etc. Thanks to a convenient and simple interface, an excellent search option and a database that covers a huge number of monographs, clinical images. And video tutorials on research and manipulations, more than 7 thousand drug reviews, drug instructions, Medscape has received recognition from many practicing doctors around the world.

BenevolentAI

BenevolentAI is an app which represents a world in which no disease is left untreated. The app combines medication and artificial intelligence to find ways of treatment for currently incurable diseases: glioblastoma, Parkinson’s disease and others. 

K Health uses machine learning algorithms to analyze anonymous medical records from patients. The user can share their symptoms and the system will offer a list of possible diagnoses. At the same time, the application reminds us that self-medication can be dangerous and it is worth contacting a specialized institution to confirm the diagnosis. 

Read by QxMD is the app that organizes all your medical literature. Using a journal format, the program allows you to read and download research. Journals and articles from a wide variety of sources (open access journals, Pubmed and documents from relevant institutions). With open access to a huge amount of free content, doctors can easily find the latest news in their specialty and organize all the available data.

Doximity is the largest social network for doctors in the United States (about 40% of medical professionals use this application). Through a mobile and web platform, physicians can use Doximity’s functionality to securely share HIPAA data, send faxes, read personalized healthcare news, and organize careers and jobs.

Must-Have Features in a Health Application

Today, living a healthy lifestyle is much easier than ever. But if you want to join the market leaders, you need to navigate the current trends in this area. Which according to statistics, will only gain popularity in the future. To build an effective healthcare app means to include features that engage users and offer them tangible benefits. The primary goal of the patient care applications is to make life easier for patients and clinics. There are a variety of must-have features that every successful medical care app needs to have.

Conferencing

  • Video conferencing options. It would be great to take advantage of telehealth solutions. Telemedicine involves the use of telecommunication technologies for the exchange of medical information. Such medical apps provide their users with the ability to make virtual appointments or monitor patients remotely.
  • User/Doctor Profiles. Obviously, you need these parameters to make your life easier and they should be easily accessible and user-friendly.
  • Booking options. Any health management app must have this feature which allows users to book virtual meetings and provide online consultations.\
  • Online prescription option that improves doctor-patient communication. The ability to submit online prescriptions and check the availability of essential medicines nearby
  • Dashboard option. This option is widely used in health and fitness applications. With this feature, users can easily track your activity and their health indicators.
  • Share progress option. This is a must-have feature in fitness apps that allows users to share their workout results.
  • Symptom checker makes users feel more comfortable. The user can track symptoms and find out what problems they may be associated with.
  • Data protection. Mobile security is an important issue in every area. Obviously, no one wants to lose their personal information. Technologies are evolving and new ones are constantly emerging that allow users to more effectively protect personal data. 
  • Geolocation. This is useful when users need to find addresses of hospitals, pharmacies, read local health news. Make an emergency call, or learn more about emergencies in the immediate vicinity.
  • Communication. Any healthcare application developer must also integrate communications to create a robust and feature rich medical health app. It would be great if your doctor patient app chat included a standard mobile chat, chatbot, video chat, or booking system.
  • Smart devices. Recently the market for smart devices began to actively develop again. People like to wear motion sensors or fitness trackers to keep track of their health. Hence, it is an attractive investment niche. For example, Google has begun developing non-dissolving capsule sensors that can probe the body from the inside. The patient only needs to swallow the pill, and it will pass through the body. Filming videos and taking photos of the required areas.

Apart from these options, you can also add an AI integration option, a reminder option. Blockchain integration, and a patient privacy option.

HIPAA and ADA Compliance

One of the most defining things each medical app must have is compliance. Health applications store quite a lot of sensitive information about the user: his or her health and mental conditions, medical diagnoses, checkups information, test results, and other medical records. That’s why it’s highly important to keep data protected. 

Here some laws that your app must be compliant with:

HIPAA (Health Insurance Portability and Accountability Act) is a law that protects health information and to keep it privately whether it’s kept electronically or on paper. It gives you the right to have a copy and see your medical records or if you find there some discrepancies. You can always ask to correct them. Moreover, you have to know how your personal information is used. At the moment, it’s totally fine for doctors to share your data with one another. But it’s not OK for the third party to disclose it to your boss, for instance. 

In addition, HIPPA offers valuable information for developers who are building a health application.

ADA is another act that you must consider when creating an app. For instance, you need to comply with ADA when building an inclusive social media platform. 

ADA (The Americans with Disabilities Act) is a law acts against the discrimination of people with disabilities and ensures that companies have accessibility standards. It also concerns medical applications.

Wrapping Up

Developing an mHealth application that brings value to its users is not an easy task. It involves quite a lot of steps. First of all, you have to figure out what kind of OS you want to target — iOS, Android, or both. Then a careful analysis of your business follows. Moreover, you need to have a team of professionals that encompasses many talents —  technical and creative skills. All in all, it requires prosound knowledge, expertise, and experience. In this case, to help you create an efficient app, you can contact mobile application development agency to get first-class software development services.

programming-languages

Best Programming Languages for Mobile App Development

ver the past five years, the mobile application development industry has multiplied and increased exponentially, changing the way businesses operate around the world. The world of app development is beneficial not only for those who want to earn through it but also for those who want to benefit from their ideas. There are more than 600 languages ​​of programming, and each has its advantages and disadvantages. With the changing demands of the industry, the demand for skilled professionals in these languages ​​is changing. Programming languages ​​are changing and evolving at the same time. The choice of the best programming language for mobile app development depends largely on the operating system you are working with. Here we will discuss the best programming languages.

1.    React Native (Javascript)

React Native is a real JavaScript framework that offers real, localized mobile applications for iOS and Android. It is based on the response, Facebook’s JavaScript library, to make the user border, but instead of targeting the browser, it targets the mobile platform. JavaScript is also known as the cockroach of the Information technology industry. It uses a similar UI mechanism as native iOS or Android apps. Feedback applications are as free as any other native app.

It is considered to be the best framework for mobile app development for both native OS. This means that the JavaScript language is used to create a cross-platform app that is developed that runs on different platforms instead of creating separate apps for each system. It expresses the ability to reuse native presentation code and help build faster and cheaper applications Cross-platform development helps save time and coding heads.

2.Kotlin

Kotlin is an innovative and stable typing programming language that enhances productivity and enhances developer happiness. This can be used in conjunction with Java to create more efficient and high-performance apps. Kotlin has very clean syntax and easy code. It is varied and versatile. It produces compact and cleaner code than Java. The modern features of the Kotlin language allow you to focus on both expressing your ideas and writing less code. Less code is written to test and maintain less code. Overall, this is considered a clean and tidy version of Java.

3.    Objective-C

The vital programming language for iOS apps, Objective-C was selected by Apple to make apps that are healthy and scalable. An expanded version of C language, Objective-C is a general-purpose, object-oriented programming language that includes additional features such as small talk-style messaging. A well-updated and robust programming language, Object-C is primarily used for macOS applications and operating systems.

When writing software for OSX and iOS, you use the basic programming language you use. It is an objective- C programming language and offers object-based capabilities and active runtime.

4.    Swift

If you are creating something specific for Apple products, search for Swift language. It has superior features with the least coding that can be easily maintained.

Swift is a state-of-the-art programming language to enhance Apple’s ecosystem, primarily considering its spread in written code for Apple’s latest APIs, Cocoa, and Cocoa Touch. Although it is a language intended to work with Objective-C, Cupertino is making it clear that it will turn to Swift for full programming for iOS developers. Designed to eliminate the potential for potential security risks from Objective-C, it’s time for mobile app developers to turn to Swift, as many businesses use this language to develop modern mobile apps. Swift is hiring developers with expertise in manufacturing.

5.    Python

Python is a defined, object-oriented, high-level programming language with dynamic words. Built into a data arrangement mutual with active typing and dynamic compulsory, it is intended for high-level, rapid application development, as well as for use as a scripting or glue language to link existing scripts together makes it very attractive. As a language, Python is beautiful, clear, simple, sometimes complex but not complicated, and well readable. Because the language is simple and easy to read, it is important to have Python on your learning list.

Python Spokesperson and extensive standard library is available for all major platforms without any source or binary format and can be distributed freely.

Is python good for mobile app development?

Python has been used to create mobile apps based on Android. The main reason for preferring Python is that it simplifies even the most complex process of development. The scripting process is also very smooth. If you want the answer to the fast app mobile app then you should go to Python. You can build an Android application using Python. But, if we compare it with other programming languages ​​for developing an Android app, it is not the best choice. There are many things you can do with Python, but building a solid Android game doesn’t fit in Python’s bucket.

Which technology is best for mobile app development?

There are numerous mobile application frameworks that are commonly used for platform-specific or cross-platform application development. If you are creating something specific for Apple products, search for Swift language. It has advanced features with the least coding that can be simply maintained. Swift is the latest programming language to go into Apple’s ecosystem, largely because of its popularity in writing code for Apple’s latest APIs, Cocoa, and Cocoa Touch.

What is the best programming language for mobile games?

Java programming language is a preferred language when it comes to Android games app development. Java is currently the most searched language in search engines worldwide. This object-oriented programming language residential in the Sun Microsystems is now owned by Oracle and can be a sprint in two diverse ways – in a browser window or a virtual machine without a browser.

Java is the best language for Android games. Some people code in C ++, but then have trouble dealing with cross-device compatibility. As mentioned earlier, since Java runs on virtual machines, you don’t have to jump through hoops to sync Java games to different devices. So, we can say that the java language is best for games development.

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How ECommerce Mobile App Development Is Beneficial For Small Business?

Unfortunately, most small business owners don’t realize how much-untapped potential lies in mobile apps for ecommerce businesses. If you’re still debating whether it’s a worthwhile investing in eCommerce mobile app development, consider these benefits of building a mobile app for small to large businesses.

Distribution of purchases using mobile on Smartphone vs. desktop in the United States

use of ecommerce mobile apps

Here are some of the key benefits of e-commerce mobile app development for those of small businesses.

  • Ability to reach your customers 24/7
  • Can build a productive mobile experience around your brand
  • Can implement effective mobile app marketing
  • Push Notification
  • Implement social sharing
  • Improve online activities and customer engagement
  • The mobile app acts as a direct marketing channel
  • Improve User-experience
  • Reduce the cost to market new products
  • And more

If you want to attract new customers, increase sales, build your brand image, or improve your customer experience then your business needs a mobile app. The number of users is expected to amount to 3,201.4m by 2022.

time spend on mobile apps vs. browsers

There can be various reasons that help your ecommerce store run well but the prime among them is, was and shall be the Shopping experience that Customers gain after visiting your ecommerce store via a mobile device. Mobile shoppers sometimes seem to be wavering by nature and it might be obvious too.

Ecommerce Industry

Simultaneously, the ecommerce industry is inherently highly dynamic and flexible due to the market forces which have an immense impact of the mobile app on ecommerce business as well as the performance of an online store.

Moreover, a minute glitch while shopping, an average customer switches over to another website benefitting your competitors. If we consider a survey, 80% of shoppers used their mobile devices even while shopping from an in-store for a product review, price, or for finding another nearby store.

This is perhaps the reason why if you overlook the trends prevailing in mobile ecommerce- also much popular as m-Commerce in the industry, you are sure to lose a significant market share and profit as more and more the same scenario exists.

Digital Commerce – Some Statists

Digital Commerce growth

Why your business needs a mobile app?

The very first and obvious reason is the constantly increasing use of mobile devices and thereby mobile app for business. Secondly, mobile applications can be well integrated and aligned with the ecommerce website irrespective of the platform on which it is made. Moreover, the businesses with their own mobile apps have succeeded at rocketing speed as it is easier to make a deal with fewer taps on the screen. Besides these, there are many other reasons to enter the arena of m-Commerce.

Loyal customers to your brand:

An m-Commerce app shortens the distance between a customer and your brand and products as it puts them upfront. Mobile is an inevitable gadget today and the buyers are usually habituated to scroll through various applications whenever and wherever they find few spare moments. Even if the buyer doesn’t click or interact on your mobile app, he/she is sure to notice its presence with the icons blinking in the apps list. Though it may seem to be a matter of little significance, it works and turns the buyer to your product and if your product or service has some value addition, it will definitely make your brand stronger.

Moreover, mobile apps help you to build a bond of relationship with your customer. Yes, what keeps it roll on well is the user experience that you can offer in a very innovative way to your customers. A well-crafted mobile app serves the purpose of your brand identity.

Better customer engagement:

The success of any eCommerce store depends on how it builds a communication bridge between their products and the customers. Tapping of icons, discount offers, deals of the day, new arrivals etc is some of the best means that always engage your customers with your ecommerce store. Your contact with your customers remains live and long-lasting. Instead of cumbersome or unwanted calls to the customers, it is the best way to make your virtual presence stronger.

You win the game once your m-Commerce app is installed by a buyer as you then get a chance to interact with them through various modes like push notifications.

Easy To Get into Retails Stores:
Technology has made the online shopping process quite simpler. Anything-right from a review to the shopping cart is usually a matter of a few clicks. Moreover, the products are displayed to the buyers according to their previous visits, preferences, and behavior. This is the element that attracts the ecommerce store owners to go for an ecommerce app development. Today, ecommerce mobile app development is carried out that guarantee better performance and user experience.

Compelling features motivate to make a purchase:

Today, you can avail custom ecommerce mobile application development from the companies and therefore you can integrate the kind of the features you wish in your ecommerce mobile application. On the other hand, you can access the in-built features of the mobile devices and can improvise the user experience. For example, with GPS feature, you can provide the best offers available in the locality of the buyers.

Strong virtual presence through social sharing:
m-Commerce facilitates users to share their products on social media websites. When your products or services are shared on social media platforms with reviews.Catalog, and recommendations, your virtual stand becomes stronger.

Do You Have Your Own App?

If you have a negative answer or if you are planning a new mobile app for your ecommerce business.

You need to consider the following tips to design and develop a successful mobile app for ecommerce business.

Place Call-To-Action Buttons Thoughtfully

CTA in Apps


The CTA buttons like “Call Now”, “Click Here to Complete the Order”. Play a very important role in the success of an m-Commerce application. They should be placed smartly and thoughtfully in order to smoothen the buyer’s journey on your website.

Make strong visibility of your product

Products selection for ecommerce store


While designing your mobile ecommerce design, you should take care of this element. The more visible your product to the customers, the fewer chances of bounce rates will be.

Simple and Easy Navigation

UX and Easy Navigation


The navigation of your ecommerce app should be easy and simple that eases the path of the visitor on your app.

Enrich your Mobile Application with contents

Product Description for Search Engines


You can make your online store app rich with appropriate video contents using. AR technology which assure outstanding user experience to the buyer.

Benefits of mobile apps for customers and users are endless. Mobile apps for business is going to be the standard. Component in future your decision to develop an ecommerce mobile app is going to set the foundation for your business. Read more on other top ecommerce business challenges and its solutions in detail.

Conclusion:
The tips and tricks can still be stretched. However, the discussion comes back to the same point. Where it began from- ecommerce app are important and it should be made keeping the latest trends. Adopting new technologies, security and payment measures with the ability to offer the best shopping experience to the buyers. The design should be responsive in the sense that it fits every device, screen or browser. For advice on ecommerce app design and development, contact us.

How-to-Create-an-App—Ecommerce-App-Development-1536x698-1

How to Create a Successful e-commerce App Like Amazon: A Step by Step Guide

How long have you been planning to create an e-commerce app? 

Are you someone who’s still not sure about taking your supplies stores, grocery shop, supermarket online? 

Then the recent outbreak of the COVID-19 must have shown you something very clearly.

The world is mobile. There is hardly any case of total cut-off. Because mobile ensures connectivity, across boundaries, across regions, across districts and domains. Online delivery of essential goods and services has become a government priority. Even in regions where it was unheard of, the capacity is being built. 

In a way, the Coronavirus outbreak is building a world where buying and selling of goods do not need your presence at the shops or malls. So, it is high time to leverage on an e-commerce app development to push your falling sales and hurdles.

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Still, Doubt the Future of E-commerce Apps?

We know that to invest in an e-commerce app looks like a gamble to you.

But in reality, the background was quite ready before the COVID-19 outbreak. It was just that little self-doubt that was holding back businesses from adopting an e-commerce application.

Want to know how? Check out these strong indicators that say people love it in mobile than stores:

1. People love to shop online 

a statistic about online shopping

The number is bound to increase with more and more people coming online. For example, in 2017, customers spent a whopping 5 billion dollars online on Black Friday in the United States. So, if you think people are still offline, you need to do your research.

2. Small businesses perform better through mobile solutions

a statistic about why small business build mobile apps

The large businesses are scaling online and small businesses were erring. But not anymore as the recent studies show that small businesses are making 30% more conversions the mobile route than otherwise. So there is no wonder in seeing small businesses adopting mobile apps. The stats from Clutch below shows it clearly:

a statistic about small business have apps

3. Millennials like it mobile

It is essential to watch the millennial trend. Because they are your future customers. Marketing analytics show that nearly 60% of millennials use mobile devices for making purchases. 

a statistic about united state smartphone / tablet owners have done using using their gadgets

All these factors indicate that the millennial is well into mobile apps. Its dependency on mobile solutions for much of the essential life services is quite clear from the above stats. So the future is really mobile as much as reality is concerned. 

Why Focus on Building an “AMAZON -like” e-commerce app?

statistic of popular shopping mobile apps in united states

Just look at the above statistics. Amazon is the most popular app in the United States when it comes to mobile shopping. 

But why?

The answer doesn’t lie in the size of a company but on some basic principles it follows. 

Do you know Amazon just started as a simple internet bookstore? 

Well, if you didn’t, know it now. 

In just 27 months since inception, they got to serve around a million customers. They achieved this through no miracle, but through the same basic principles. 

So now let’s talk about those success principles Amazon follows:

1. Customer Needs Assessment

Amazon when starting as a bookstore that operates online had something
Already up to their sleeves. They had researched well into what their customers needed. The booklists, the formats that they will prefer, the usual digital parlance of reading a book and starting, pausing again and craving for the same kind of genre and much more. The ability to hit on the heart of customer needs was something that provided them with a great headway in the competition.

2. Make Customer Life Easy

Customers are just like you, they don’t want their product hanging at arm’s length. They want it in their hands, wherever possible. A very basic human urge that Amazon perfectioned in their app design. The categories they brought in their apps are simply amazing. One can just arrive at the right display screen with a few clicks. And when it’s easy customers come again and again.

3. Surprise Your Customers

It is just another element that Amazon apps capitalize. They just send you the right kind of notifications most of the time. How do they guess it? The Artificial  Intelligence tool that Amazon uses learns through your engaging patterns the things you need or may need in the near future. And when the push notifications hit you one fine morning you feel surprises. The offers and game coupons are also something amazon uses a lot to expand its reach.

4. Give Room to Customers to Express

Many business owners are reluctant to face critical comments. They are just naive to expect a honey shower from everyone. Or that’s what Amazon feels because Amazon really takes its customers very seriously. The comment and review sections are almost always well attended. In fact, it is this section that makes Amazon more authentic as the company allows democracy to prevail here. 

examples for person interactions in a small business

The Process of Building an eCommerce Apps

We have developed some successful e-commerce applications. And our experts have seen the turn of tides in the app market over our decade long experience in mobile app development. The process we follow at Mindster to build e-commerce applications is unique for every customer. 

However, the app making processes we follow are similar to Amazon’s app development idea. Here we share the detailed process of making an e-commerce mobile application that succeeds in today’s market scenario:

1. Identify Your Niche

different types of small business examples

The first step in building an e-commerce application is to decide on your niche. Your niche would include diverse aspects like the products you are planning to sell. The categories that you intend to host in your virtual stores. For example, you may plan to focus more on primary grocery elements like rice, butter, milk, eggs. In that case, you may need to move your other goods like clothing, accessories, books etc to the secondary sections.

The choice of your location should, however, be preceded by a thorough market study. For example, at Mindster our business analysts and industry experts conduct extensive studies to determine the purchasing tendencies, the buying patterns in already existing shops, the viability of importing certain goods, the probability of pushing particular products through marketing and the chances of users adopting them through analysis of previous experiences, etc.

All these factors along with your strong areas of supply-chain should be identified and marked as your preferred niche. Another important thing to consider at this stage is the customers you are targeting, their age group, their mobile use statistics, studies on their online spending trends etc. 

2. Planning Essential Features

cashless payment feature in an e commerce app

The mapping of the essential features for e-commerce apps is the next thing on the e-commerce app development process. We need to understand that users are turning more and more mobile-dependent. Hence it is vital to ensure them comfort as much as possible through app features.

For example, an e-commerce app with products in disarray will disengage users and put them off. Some essential features for every creative mobile application focussing on e-commerce are:

  • Simple authentication feature like social media login or two-step login, etc
  • Product search with categories and sub-types
  • Rating and review systems to build rapport with customers
  • Multiple payment methods that are fully secure
  • Easy-in and easy-out policy
  • Compelling push notifications
  • Customer support
  • Tracking of the product accurately
  • Advanced features like AI and AR integrated try out the process

The array of features you choose to implement are directly related to the eCommerce app development cost. Once the essential features are mapped out clearly the next step in the app-building process is to get down to app building.

3. Balancing Design Elements

a collage of four images which describes e-commerce, delivery service, online shopping and secure payment

one of the pinnacles of success of e-commerce applications like Amazon is the user-aiding design. A design that reads the user mind and provides the keys and buttons to navigate with ease is going to win customer’s hearts.

The wireframing of the app, the placing of the essential features, simplifying check-out processes, etc form the core of design considerations. However, these features need to be considered with clients as they can have an impact on the cost to develop an app. Hence, constant client interaction is an unsaid ritual to follow in this step.

If you look at an amazon app you find some specific design frameworks that they have followed throughout the application, like :

  • Using a simple one-column structure in the interface to showcase products
  • Simplicity through high-level functions like cart, search, streamlined menu, wishlist, etc.
  • Minimum product information upfront and more info for those who need more
  • A minimal graphics, colour and easy interface to keep things clear and clean

It is also the time to design your brand and plan a logo or name that fits your design feel. Most people name their child after birth, but our experience shows that an app follows its name and hence to decide on it during the creative phase is more productive.

4. Platform Selection & Development

three mobile phones with app screens

The next step is to choose the platform whether it is iOS or Android or a PWA that you want for your e-commerce mobile application. While many of the on-demand services are Android, innovative and targeted apps decorate the iOS app store. The region of your operation, the economic situation of your priority customers are all the determining factors of platform selection.

It is well known that iOS applications score well in North American and most of the EU with some exceptions. A visionary mobile app development company would decide it on the market analysis stage itself to give a philosophical direction to the mobile app development.

5. Intensive Testing

a web panel example

Just check out the above architecture of an e-commerce application. The key interacting elements customers, staff, supply-chain operators, etc. The diverse channels of entry through mobile, web, syndicates, desktops. The blending of the core functionalities of the mobile app with the back-end functionalities all shows that testing an e-commerce app is not an easy task yet inevitable for success.
Now, when we come to testing e-commerce applications the most important focus areas besides the standard test cases are : 

  • The Workflow of the e-commerce application
  • Payment gateway functionality
  • Compatibility with web browsers
  • SEO and mobile responsiveness
  • Social Media integration

6. App Launch and Support

a man and a women standing near a  small business shop which is going to open soon

Finally, it is time to launch your app. The first stage gives you much insight into the marketing activities required for the final app launch. The social media promotions, the google ads, video ads and many other techniques like gaming, offers, etc can help your app get the right reach. 

The thing that keeps an e-commerce company going forward is the way it treats and responds to its customers. So, always be ready with innovative and caring customer updates to impress them and engage them almost every day.

Going dexterously through all the above steps will make it sure that your app is one of a kind and hits the road to success in a matter of weeks.

If you want to build amazing Amazon-like e-commerce apps for corona time, you can schedule a virtual meeting with us. Mindster is already supporting many e-commerce stores like Mahavir, Big Bachat etc. We also offer you a quick to launch white-labelled solutions to save your stocks facing expiry to reach the right customers.

mobile application developemnt

8 Ways to Speed up Your Mobile App Development

Developing the next big mobile application is an expensive process.

Bringing your idea to life requires time and effort, and usually, direct financial investment. For example, maybe you’ll need to pay for hosting or for a marketing campaign to help spread the word.

One way to help keep costs from spiraling out of control is to reduce the your app development time. In the world of mobile applications, time really is money, so the longer you spend working on your app, the more it’s going to cost.

But there’s more than just budget at stake. The amount of time your app spends in development can also determine whether your app is a success, or ends up in the app graveyard. Ultimately, the length of your development cycle can mean the difference between people hailing your app as the next Pokemon Go-style cultural phenomena or dismissing it as an obvious rip-off.

In this post, I’ll show how to leave your competitors in the dust, while saving time, effort and ultimately money, by reducing your development cycle.

By the end of this post, you’ll have all the tips, tricks and tools you need, to bring you creative vision to life as quickly and efficiently as possible — and without compromising on quality.

Cross-platform tools: Slash your development time in half

Whenever you have a great idea for a mobile app, there’s one question that all mobile developers have to wrestle with:

“Which platform(s) am I going to support?”

If you restrict yourself to a single platform, then you’re immediately limiting your potential audience, but developing for multiple platforms isn’t easy! Creating and maintaining multiple codebases is a great way to double (or perhaps even triple) your development time.

So why not shave weeks, months, and potentially even years off your project, by developing for all the major platforms simultaneously?

Cross-platform development tools allow you to target multiple mobile platforms with the same codebase, eliminating the time you’d typically spend translating, rewriting, and re-compiling your code to work across different platforms.

There’s plenty of cross-platform development tools available, but some of the most popular include:

Xamarin

Xamarin app exampleSource: Xamarin Blog

Xamarin is a set of developer tools that let you target Android, iOS, and Windows using a single C# codebase, .NET, and the Visual Studio IDE. Applications built using Xamarin leverage system- and hardware-specific APIs, so your application will be optimized for each platform. Plus, if you use Xamarin.Forms then you’ll have access to a cross-platform UI toolkit, so your application will always look perfectly at home, regardless of what platform it’s installed on.

You can download Visual Studio, already configured with the Xamarin tools, over at the Xamarin website.

Flutter SDK

Flutter may be a relative newcomer, but as a Google product it’s an attractive choice for Android developers who are interested in expanding into iOS.

The Flutter SDK provides widgets that are styled according to Cupertino (iOS) and Material Design (Android) guidelines, so you can create a single user interface that looks the part on both Android and iPhone.

However, Flutter doesn’t support Windows, and as a relatively new technology it doesn’t have the level of community support you’d typically encounter with more established cross-platform tools. Flutter is also based on the lesser-known Dart programming language, so you may need to spend some time learning Dart before you can start using Flutter.

Dart previously was among the worst programming languages to learn before Flutter’s release, but we’re expecting that to change — stay tuned for an update!

If you’re interested in taking Flutter for a spin, then the Flutter SDK includes pretty much everything you’ll need, including the Dart SDK.

Apps using Flutter SDKSome mobile apps that use Flutter, according to Google

Other cross-platform tools include PhoneGapNativeScript, and more.

Focus on creating an MVP

Instead of waiting until you have a completed project, you should focus on creating a Minimum Viable Product (MVP) that includes your app’s core functionality, and then release this MVP as soon as it’s ready.

By setting yourself frequent deadlines and releasing little and often, you can maintain momentum and keep your development cycles streamlined and laser-focused. One startup even managed to create six products in six months by following an MVP strategy!

As soon as your first MVP is out in the wild, you can start collecting feedback to help shape subsequent releases. By delivering only the features your users want, you can get the maximum return in the minimum amount of time, especially when compared to meticulously ticking off every idea on a long, unfocused “To Do” list. Only then can you find product market fit.

Source: Proof of Concept vs Prototype vs Product Market Fit

In the worst case scenario, your MVP will reveal that there isn’t any market for your app, but this is the biggest time-saver of all, preventing you from wasting time on a product that no-one really wants!

For a first-hand account of how creating an MVP that was featured on VentureBeat and The Next Web, check out How to Turn Your Startup Idea into Reality.

Become Agile

Agile is a “work smarter, not harder” technique that favors short release cycles, frequent deliveries, and an MVP approach to software development.

By following agile best practices, you’ll receive early and ongoing feedback from your users, so you can correct your mistakes early, and ensure you’re not wasting time on features that your users don’t want.

We take a closer look at Agile, and related methodologies, in this post on Software Development Methodologies, which compares Lean and Agile.

Wireframes: Explore your ideas before writing code

A wireframe is a low fidelity visual representation of your app’s UI. By creating wireframes, you can explore many different designs, structures, and architecture in a small amount of time, and then refine your chosen concept in a fast and efficient way through follow-up wireframes.

Wireframing can also help you identify any UX or design issues before you start writing code, so you can make major changes to your app without having to spend days or even weeks rewriting code.

If you’re working as part of a team, then wireframes also provide a common language that ensures everyone is on the same page at the start of your project, helping you avoid time-consuming misunderstandings and miscommunications.

Wireframe exampleSounce: What is Wireframeing

Creating a wireframe can be as simple as grabbing some paper and a pen or pencil. And then physically sketching out your ideas. Alternatively, you can create digital wireframes using image-editing software such as Adobe Photoshop. Presentation tools like Keynote and Powerpoint, or a dedicated wireframing program such as BalsamiqMockFlow, or wireframe.cc.

Automated Testing: Run More Tests, in Less Time

Testing can be a time-consuming process, but if you’re going to deliver a secure. High-quality application then you’ll need to subject your code to vigorous testing.

Automated testing can dramatically reduce the amount of time it takes to test your app. By simultaneously running a suite of tests that would take hours to perform manually. Since it’s possible to apply multiple testing methods at the same time. You could potentially use automated testing to increase the number of tests you perform. While decreasing the amount of time you spend testing.

There’s a range of automated testing software available, including Appium. Appium provides a popular test automation framework for iOS, Android, and Windows applications. And uses vendor-provided automation frameworks, so you can test your application without having to spend time re-compiling your code. Appium is also cross-platform. So if you’re targeting multiple platforms then you can write your code once and then reuse it across. IOS, Windows, and Android.
If you’re developing for Android or iOS, then alternatively you may want to try Calabash. Which provides automated acceptance tests and integrates with Xamarin Test Cloud.

You can download Calabash for free, or learn more about Xamarin Test Cloud over at the Visual Studio App Center.

Regular Quality Assurance and Code Reviews

Instead of delaying Quality Assurance (QA) until you have a finished product. You should conduct a thorough QA test after you reach each milestone. The same concept applies for code reviews. According to a case study conducted by SmartBear. A company that had regular code reviews saved $150k that they would’ve spent on bug fixes if they didn’t do code reviews.

Code review your app and save money

By checking the quality of each element within your app, as and when it’s developed. You can address issues as they arise. Rather than waiting until the end of your development cycle, by which point those issues may be deeply ingrained within your application.

Consider Using Third Party Assets

Why waste time reinventing the wheel?

There’s plenty of websites dedicated to providing ready-made assets that you can just drop into your mobile projects. Including music, graphics, and even code. A few well-placed third party assets can help you deliver a high quality product while also reducing your development time.

Store for Unity assetsSource: Unity Asset Store

If you’re creating a mobile game, then the Unity Asset Store has thousands of resources for you to choose from. Including characters, special effects, and cameras. It also includes a range of productivity tools that can dramatically reduce the amount of time you spend writing code. Such as the uScript prototyping and visual scripting tool. And Adventure Creator which promises to help you create 2D and 3D mobile games, with no coding required.

Similarly, Unreal Engine has its own marketplace where you can download a huge range of assets. Particularly if you’re developing a mobile game. The Unreal Engine marketplace also features a number of code plugins for common tasks, including displaying dialogues and building playlists.

Get a Helping Hand

Does your project involve one or more tasks that fall outside of your area of expertise? In this scenario, it may make sense to get some outside help!

Imagine your in-house developers are all experienced Android developers. But you want to launch your latest app on Android and iOS. Instead of forcing your team to battle through unfamiliar territory. You could work with a developer who already has proven experience with iOS development. Such as a remote developer, contractor, or freelancer. Enlisting the services of someone who is more experience. Whether it’s a development agency or remote team member. Leaves you free to focus on the areas where you are the expert.

Alternatively, you may decide to delegate non-essential tasks to an external team member. For example, if you needed to create some add-ons for your core product. Then you might move this work to someone else, leaving your team free to focus on perfecting your core product.

However you choose to delegate the workload, hiring remote developers can help you complete more work. In less time, and gives you the flexibility to scale your workforce up and down. To suit your project’s changing needs.

Just remember that the quality and reliability isn’t always guaranteed. So it’s important to do your research before bringing any third party onboard. If you’re unsure, then it may use online review sites or even a pre-vetted developer platform such as ours, CodementorX.

Recap

In this article, I covered all the tips, tricks, and tools that can help you slash your development time. And get your mobile app out into the world as quickly as possible. Do you have anymore tips, for accelerating the app development process? Be sure to share them in the comments!

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7 Latest Mobile App Development Technologies for Startups

Mobile applications have become an inseparable part of our lives. From socializing, shopping, travel booking, learning, to watching our favorite movies and TV shows, we have a mobile app for almost everything. Since millions of mobile applications already there on the Google PlayStore and Apple’s App Store, it is not easy for a new app to grab the attention of users.

A mobile app development services provider has to consider a plethora of factors to make an app successful on the PlayStore or App Store. Choosing the right technology for custom mobile app development is one of them. To help you with that, we have provided a list of the top seven mobile application technologies developers are using for Android app development and iOS app development in 2020.

app techologies

Top 7 Mobile App Development Technologies

1. Python
2. Java
3. Flutter
4. React Native
5. Swift
6. Kotlin
7. R Programming

Let’s read them in detail

Python

Python is a popular programming language that has been used by developers worldwide for building different kinds of mobile applications. This dynamic, open-source, and high-level object-oriented language is easy to understand. A developer with only basic programming skills can learn the language to develop a mobile application.
Python is a portable language that includes built-in debuggers to facilitate flawless development. Besides this, Python offers GUI programming support, community support, several frameworks and libraries, and various other features to ensure smooth and quick development.
It is mainly preferred to build feature-rich and scalable web applications in less time. Pinterest, Instagram, SurveyMonkey, and YouTube are examples of Python app development.

Java

We all have heard enough about this object-oriented programming language. This easy-to-handle and highly secure language is the official language for building Android applications. Java offers ample of open-source libraries, excellent documentation, and community support, which helps developers to build different types of Android applications efficiently and effortlessly. Telegram, VLC media player, and SeaWeather are some of the examples of the apps build using this language.

Flutter

Developed by Google, Flutter is an open-source mobile app development SDK (software development kit) that facilitates developers to create cross-platform applications. Yes, you read that right. By using Flutter, you can make an application that runs smoothly on both the Android and iOS platforms. The technology is highly demanded because people these days are preferring cross-platform applications over native applications that run only on a single platform.
The technology uses Dart as the programming language to build native interfaces. It also relieves developers to write the entire code from scratch to develop a single app for two platforms.

React Native

Developed by Facebook, React Native is an open-source framework used to develop cross-platform applications for iOS, Android, Web, and UWP. The apps developed using React Native have native-like capabilities and can run on multiple platforms.
Developers use ReactJS and JavaScript to create applications that witness skyrocketing success on different platforms. Myntra, UberEats, Facebook, and Airbnb are some of the apps that have been developed using this framework.

Swift

The language dedicatedly works with Cocoa and Cocoa Touch frameworks and C and Objective C codes written exclusively to develop iOS apps.
Swift uses a safe programming pattern and offers exceptional features to make the complete iOS mobile app development process smooth.

Kotlin

Kotlin is used for developing highly advanced mobile applications. You can consider this cross-platform, statistically typed, and general-purpose programming language as the modern version of Java.
Safety, clarity, and a large tool support are the features that make Kotlin a preferred choice for building Android applications. Trello, Coursera, and Evernote are some of the applications that have been created using Kotlin.

R Programming

The language is suitable for machine learning and data analysis.This platform-independent language comes up with huge built-in libraries as well as frameworks to facilitate easy, flawless, and effortless mobile app development. Using R programming, developers can create powerful and advanced machine learning algorithms that are capable of training themselves further.

Choose any of these technologies to build a mobile application for your startup or enterprise.

Bottom Line

The article highlights seven trending technologies developers at a custom mobile app development company are using for app development. These include Python, Kotlin, R Programming, Flutter, React Native, and a few more. To know which technology is best for developing an Android or iOS application, give this article a read.
On the contrast, if you are looking out to develop a feature-rich, robust, and scalable mobile app for your startup or enterprise, then contact a mobile app development company or hire mobile app developers. Choose the one where you get the best value of your money.

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15 Refreshing Marketing Ideas For Shopify Apps

A new ecommerce mobile app is one of the best ways to drive sales for your Shopify store. Mobile apps convert higher than the mobile web, so generating sales from your app won’t be a problem. But the app will only have success if customers actually download it.

That’s why ecommerce mobile app marketing needs to be a top priority for your Shopify store. 

Whether your app is already complete, in development, or still in the pre-development planning stages, you need to start brainstorming marketing ideas for your Shopify app today. 

Marketing a mobile app for ecommerce isn’t necessarily the same as promoting a traditional product or service. You need to take a unique approach to this process.

I’ve personally overseen the launch for dozens of ecommerce apps. It’s abundantly clear which ecommerce sites were prepared with marketing ideas for their Shopify app. 

After learning from the success and the mistakes of others, I want to pass my knowledge to you. Use this guide to learn how to implement the best mobile app marketing tactics for ecommerce.

1. Build Hype Early

If you wait until launch day to promote your new ecommerce mobile app, it’s too late. You need to start promoting the app as early as possible, even if it’s with something as simple as a “coming soon” page.

Even if you haven’t started development yet, the sooner you can get exposure for your app, the more successful it will be. 

If you review the top reasons why you need an ecommerce mobile app, you’ll quickly learn that mobile commerce is trending upward, and consumers prefer to shop from apps. 

Promoting the app as early as possible builds anticipation in the minds of your customers. This is an age-old psychological marketing strategy. When the app finally launches, they’ll be ready to download it and start shopping immediately. 

Just avoid publicizing a firm launch date until the app is actually complete. So if you’re starting to build your app in March, don’t start running promotions saying the app will be live in June.

Things happen during the development process that are sometimes out of your control. You don’t want to promise an app and not deliver, or worse, rush through development to meet a deadline that results in performance issues. 

2. Leverage Your Website For App Promotion

It sounds simple, but it’s shocking how many websites don’t have a direct download link for their app. Even more surprising, some ecommerce businesses don’t have any mention of their app at all on the website.

You just went through all of the effort to build a mobile commerce app. Don’t let those efforts go to waste by failing to promote it on your biggest platform.

Shopify owners make the mistake of thinking that customers will go to great lengths to find their app. But that’s simply not the case. You need to make this process as easy as possible for them.

Here’s a great example from the H&M website.

mobile app ecommerce marketing

H&M has a global presence. It’s always a good idea to follow the lead of companies that succeeded before you.

The menu on this ecommerce site has a direct link to download the app for both iOS and Android. 

Just saying “we have a mobile app” on your site isn’t enough. It forces customers to take extra steps to search for your Shopify app in the app store. Each additional step reduces your chances of getting a download.

But think about how much traffic your Shopify site gets each day, week, or month. Imagine if just 5% or 10% of that traffic downloaded the app. That’s how you get thousands of downloads at a time.

3. Showcase Your App in Confirmation Emails

You want to promote your app through distribution platforms that have the most exposure. So take advantage of your email list.

The best emails for mobile app promotion are confirmation messages. That’s because confirmation emails outperform every other type of marketing email.

value of receipt emails

As you can see from the graph, a confirmation email has higher open rates, click-through rates, and viewing time. They also generate the highest revenue per email sent. 

These are the type of confirmation messages that should include a promotion for your Shopify app:

  • New subscriber confirmation
  • Order confirmation
  • Shipping confirmation
  • Delivery confirmation

Each app promotion can have a slightly different angle, depending on the content of the message.

For example, “use the app for faster ordering” works well for an order confirmation message. But you could use something like “track shipping status directly in the app” for both shipping and delivery emails.

Here’s another reason why this mobile app ecommerce marketing idea is so useful; you’re targeting customers who are already interested in your brand. These are people who either signed up for email promotions or just purchased something from your Shopify store. This makes them the most likely candidates to download your ecommerce mobile app.

4. Offer an Incentive For Downloads

Why should someone download your new ecommerce app?

No, this is not a rhetorical question. You actually need to tell people why the app will benefit them personally. 

According to our app download and usage statistics page, the average person has between 60 and 90 apps installed on their device. However, 77% of time is spent on just three apps. 75% of apps are used once and then never used again.

Consumers know this. They aren’t going to download another app to clutter their phones unless they are given a good reason. 

Monetary incentives usually get the job done. You could offer something along the lines of 20% off the first purchase using the app. If you really want to make sure the app continues getting used, consider extending that discount for the first 30 days after installation. 

Target has a dedicated landing page on its ecommerce site to promote the app. 

all in one place

The page highlights some of the top features of the app, which gives users even more of an incentive to download it. Any feature, benefit, or advantage that adds value or makes the customer’s life easier needs to be mentioned when you’re marketing your Shopify mobile app. 

5. Look For Guest Posting Opportunities

Does your Shopify site have a blog? If so, you’re already on the right track to increase the exposure for your brand and app.

But only publishing blogs on your website limits the exposure to an audience that already knows who you are. While you can still use your blog for mobile app ecommerce marketing, the readers likely know about it already. 

Guest blogging allows you to increase the exposure of your app to an entirely new audience. You just need to find the right opportunities. 

Use Google search strings as a resource for finding these opportunities.

  • “Keyword” + “write for us”
  • “Keyword” + “guest blog”
  • “Keyword” + “guest post guidelines”

These are just a few examples of what you can search for. The benefits of guest blogging are tremendous and will help you drive Shopify sales with a mobile app.

Just make sure it’s not overly promotional. Most websites allow guest authors to include a handful of links to their website and other pages. So rather than promoting your app directly, simply include a download link embedded within the content. 

6. Use Influencer Marketing to Your Advantage

Influencer marketing and guest blogging have similar benefits, in the sense that you’re getting exposed to a new audience. The difference between the two is that you’ll likely have to pay for an influencer to promote your app.

With that said, this mobile app ecommerce marketing strategy delivers strong results and high returns.

According to a recent study, 28% of online marketing managers named influencer marketing the fastest-growing customer acquisition strategy. 

online customer acquisition

As you can see from the graph, this response ranked first on the list. Furthermore, 67% of brands say they plan to increase their influencer marketing budgets in the next 12 months. 

The reason why influencer marketing is so effective is because consumers trust these people.

You don’t need to work with professional athletes, singers, or famous actors to have success with this strategy. Instead, you can partner micro-influencers with a strong reach within your niche. This is also much more cost-effective.

Check out these statistics about the rates for micro-influencers:

  • Instagram post — 84% charge less than $250
  • Facebook post — 90% charge less than $250
  • Blog post — 87% charge less than $500
  • Twitter post — 90% charge less than $150

These rates are very reasonable. In some instances, you could develop influencer relationships without having to pay for anything. Try offering free merchandise in exchange for a post about your ecommerce mobile app. 

7. Use SEO Best Practices

We live in a world that’s completely driven by SEO. Every marketing campaign, including mobile app ecommerce marketing promotions, needs to be developed with SEO in mind.

Earlier I explained the importance of using your website as a promotional tool for your Shopify app. That strategy is useless if people aren’t actually visiting your site. 

93% of all website experiences start with a search engine. 

Take a moment to put yourself in the shoes of a current or prospective app user. If you want to do something online, where do you find it? Personally, I rarely go directly to a website. I almost always start with a Google search.

If you can apply SEO best practices to your app landing page and top-performing pages promoting your new ecommerce mobile app, it will drive traffic to those pages. As a result, this traffic increase will ultimately boost your Shopify app downloads as well. 

8. Create an In-App Referral Program

One of my favorite ways to market an ecommerce app is by letting your existing app users do all of the work for you. All you need to do is set up a referral program and let the rest take care of itself.

The best in-app referral programs are simple and straightforward. 

Using the “give $20, get $20” model is an excellent example of how to set this up. Allow app users to invite their friends to download the app in exchange for $20 per referral. The referred user gets $20 off of their first purchase, and the customer who referred them gets a $20 account credit once that transaction happens.

This mobile app ecommerce marketing strategy gives your current users an incentive to invite as many people as possible. If just five of their friends make a purchase, they can get $100 in credits. 

Another reason why I love this strategy is because referred customers are the best types of customers to have. 

referred customers

Furthermore, everyone trusts a referral. 92% of consumers say they trust a recommendation that comes from someone they know. 

If my friend, sibling, coworker, or cousin sends me a referral to download an app, I’ll probably download it. Other people have the same mentality. 

For those of you who are in a position where you’re comfortable giving away store credit for a download, it’s a great way to get downloads from people who will actually buy something from your new Shopify mobile app. 

9. Improve Discovery with ASO (App Store Optimization)

In addition to SEO, you also need to prioritize ASO. 

You want to make sure that your app is easily discoverable when a user searches for relevant keywords on the Apple App Store or the Google Play Store. 

While app store optimization isn’t the most exciting mobile app ecommerce marketing strategy, it’s a necessity. 

ASO best practices vary, depending on whether or not your app is available on iOS or Android. Let’s say you’ve previously built a Shopify app for Apple users, and now you’re thinking of developing one for Android. Don’t assume that those same ASO tactics will work on the Google Play Store.

I could write for days on how to implement proper ASO techniques for mobile app ecommerce marketing. But it will be easier (for both of us) if you check out these helpful guides instead:

Remember, you can always subscribe to the BuildFire blog to be the first to know when we release helpful guides for your ecommerce mobile app.

10. Run a Contest or Giveaway Promotion

Contests, giveaways, and other promotions are a great way to get people excited about downloading your Shopify app. That’s why it’s one of my favorite app marketing ideas for ecommerce.

This relates back to one of our previous ideas about giving people an incentive to download the app. But a giveaway has additional benefits, which is why it deserves its own mention.

I’d recommend a “download, share, and win” promotion via social media. Instagram is the best place to run a contest since engagement rates are so high compared to regular posts. 

instagram engagement

Here’s how it works.

To participate, users need to download your app, share it on their profile, and tag your company for a chance to win whatever you’re giving away. You can choose the parameters for the prize and how many winners you’re going to select.

Always include a deadline in these types of promotions. This creates a sense of urgency and gets people to start participating immediately. 

In addition to the initial users who download the app to participate in the promotion, other people will also be exposed to your Shopify app as well. Anyone who follows users participating will see the post. It’s essentially free marketing for your ecommerce app. 

I love this strategy because it combines the advantages of offering incentives, influencer marketing, and referrals into one campaign. 

11. Leverage Free Distribution Platforms

This piggybacks off of my last point. It’s always going to be in your best interest to find as many free app marketing ideas as possible. 

User acquisition doesn’t need to cost a fortune. Just enhance your presence on popular social media channels. Hopefully, you already have a profile set up on the following platforms:

  • Facebook
  • Instagram
  • YouTube
  • Twitter

Research your target audience to see what platforms they’re using the most. That’s what you should be prioritizing. 

If your Shopify app sells products intended for younger generations, you can even consider setting up accounts on Snapchat and TikTok. I definitely missed the boat on those platforms (I’m getting old). But if my customers were on there, I’d make sure to use them as promotional channels for my Shopify app.

12. Facebook Ads

While free app marketing is obviously ideal, there’s nothing wrong with paying for ads if it’s in your budget. This is especially true for Shopify store owners who don’t have a strong presence on social media yet.

If you have a new ecommerce app and haven’t established your brand name, you’ll be pretty limited in terms of social media reach with a few hundred or a few thousand followers.

I prefer using Facebook ads because it gives you the opportunity to target certain people. It’s the best way to reach your audience.

Facebook even has specific ad campaign objectives for driving app installs.

facebook ads

The steps are simple:

  • Pick an objective
  • Choose your audience
  • Decide where your ad is run (can be on Instagram too)
  • Choose a format
  • Set your budget

You’ll get detailed reports to measure the results of your ads as well. This is the perfect way to know if your campaigns are actually driving app downloads. 

13. Geofencing PPC with Google Ads

For those of you who have physical brick-and-mortar store locations, in addition to your Shopify site and ecommerce app, geofencing with Google PPC is definitely something you should consider.

This Google Ads tool allows you to target customers in a specific area. This can be based on neighborhoods, zip codes, or areas near your store.

So if a customer walks by your shop or into one of your stores, it will trigger an ad for them when they visit a website in the Google advertising network. 

You can take advantage of this app marketing idea, even if you don’t have a physical store presence. 

For example, let’s say your Shopify mobile app sells bathing suits, shorts, sandals, and other warm-weather apparel. It wouldn’t make sense to run ads targeting people in New York City or Chicago during the winter. But southern California, Miami, and Hawaii are perfect locations to target year-round.

14. Create a Customer Loyalty Program

Loyalty programs encourage your existing customers to spend more money. 

By integrating a loyalty program into your Shopify app, it becomes an indirect promotion of the app and its benefits. Here’s why.

For a customer to receive rewards, they must be logged into their customer profile. But this is a hassle when shopping from a computer or mobile device. The customer will either check out as a guest or just ignore the loyalty benefits. 

The app will make it easier for users to track and receive the benefits associated with the program. They’ll know exactly how many rewards they’ve earned for the month, year, or given time frame.

15. Encourage and Promote App Reviews

App reviews and ratings can impact ASO, which is something that we previously talked about. But beyond app store optimization, you can highlight the top app reviews on your website and social media platforms. 

Think of it the same way as a product review or testimonial on your Shopify site. Those reviews motivate people to buy. Well, an app review will persuade people to download. 

The only way that this works is if you’re getting app reviews in the first place. Most people won’t go out of their way to write a review unless they had a really good or really poor experience. But 90% of users will fall somewhere in the middle.

So it’s up to you to find ways to encourage Shopify app reviews. Incentives and popups are usually enough to get the job done.

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7 Ways to Make Money with Apps in 2021

The app economy continues to grow and apps that make money still rise. 25% more app developers remodeled $2 million in 2020 compared to 2019. Anybody who says that the app market is saturated and there’s no extra money to be made, is perhaps not working hard or smart enough. Contrarily, mobile apps are making extra money than ever.

Correction – the great ones are.

The time for gimmick apps is gone needless to say and certain. the first years for app store were a time of app curiosity and users downloaded anything that seemed like a fun pastime. Anyone still toying with those ideas is unquestionably obsolete.

Good apps however, aren’t only still making money but also, users are eagerly expecting newer innovative apps that make their lives easier.

If you’ve got an ingenious thanks to solve a drag , there’s always room for building an app and making money from apps.

If you’re a numbers person, here’s a fast recap of some mind-blowing mobile app statistics from App Annie Intelligence and SensorTower. Do checkout our detailed blogpost on mobile app statistics which will define app development in 2021 for all the meaty deets on an equivalent .

global consumer spending in mobile

In 2020, customers spent $111 billion in apps
Mobile ad spend rose to a whopping $240 billion in 2020
2020 was the most important mobile shopping year yet
Users spent 4.2 hours each day in apps
I could continue but you get the gist. Apps are making money and that’s just the reality . So how are you able to not fall within the trap of naysayers and instead, build an app that really makes money?

You need to create simple but effective apps that solve very real problems that folks around you face, and that’s how you’ll make money. That’s too broad though, so to urge more specific, here are the highest 7 ways you’ll make money with apps.

Have a transparent Business Model, Not Just a thought

Yes, there’s a difference. a thought can become popular and be highly downloaded. But a business model is what tells you ways that concept will get users to ante up

Here’s an example. Developing a mobile payments app may be a great idea. within the wake of an abrupt and large demonetization move in India, mobile wallet apps like Paytm, Mobikwik and Freecharge acquired tens of many new users during a matter of weeks.

These mobile wallet apps were all however, free. They didn’t seem to possess any monetization strategy.

Users sure downloaded and used them but that didn’t make the apps tons of cash . Most of those mobile payment apps are now scrambling for money, because they don’t have a really clear business model.

You must carefully know, understand and strategize your business model. you would like to understand just how revenue fits into your great new idea. What a part of an app are you selling? A platform? A service? A product? Or ads? which brings us to our next point – monetization.

How do free apps make money?

There are some ways to form money from apps. Some apps benefit most from in-app purchases. Others from subscriptions. you would like to seek out one that’s an ideal fit your business model. Here’s a fast overview of the foremost popular mobile app monetization strategies for 2021.

In-app Ads
In-app advertising is that the hottest monetization strategy in fact . It worked for newspapers 100 years ago. in fact it can work for your app too. Mobile ad spend is increasing tremendously and if you’ll gather enough downloads, your app can make money through in-app ads.

If you select the in-app ads monetization strategy, specialise in acquiring and keeping a sizeable number of downloads. Higher number of downloads will offer you a better price on ad-space, making extra money from your mobile app.

In-app purchases
This applies to apps that provide their core-service for free of charge and certain add-on features which will be bought at a price. These are optional and hence, don’t deter the free users of the service, keeping your download statistics high. At an equivalent time, if you’ve earned your users’ trust, they’ll be happy to buy the add-ons.

This model usually works for games but another categories too have used this monetization strategy for creating money from apps.

Freemium
Offering the core functionality for free of charge and charging a subscription fee for a more feature-rich version with added benefits is named the freemium model of app monetization. Examples include Tinder Gold Subscription, Spotify Premium and more.

Subscription Apps
With the arrival of online streaming apps like Netflix, Hulu and Amazon Prime, the subscription economy has soared within the last 5 years. The business model is fairly straightforward. Pay a monthly fee and luxuriate in unlimited services of the app.

The subscription model is one among the most well liked trends in app monetization and a highly wanted thanks to make money from apps because it gives you a gentle flow of revenue month after month.

To be ready to pull this off however, you want to specialise in creating a gentle stream of top quality content for your users. it’s tons of labor but the rewards are gratifying.

Choose your mobile app monetization strategy wisely and you’ll find your app making extra money consistently.

Your App Must Solve a true World Problem with Amazing Technology


No, you don’t necessarily need a ground-breaking, earth-shattering, wheel-reinventing quite idea to make an app that really makes money. an honest concept uses simple design with creative technology to unravel everyday problems with a chic solution is adequate.

What you actually need may be a good solution to a real problem. you would like to develop a tremendous new technology that gets things done easily. you would like to either push your coding skills to the limit or hire the simplest coders for the work .

People can download fart sound apps for fun, but nobody pays for those. Fancy ideas are entertaining, but to actually create profitable apps, you want to solve problems masses of individuals face fairly regularly.

Hailing taxis was a serious problem. That led to the world’s hottest on-demand app – Uber.
Finding affordable, safe holiday accommodation was a worldwide discomfort. Hello Airbnb.
Meeting like-minded single partners in your area may be a young-life crisis. Meet Tinder!
All these apps didn’t got to invent any products. or maybe invent opportunity for that matter. they only needed to spot it. However, the thought “Let’s make an app which will get you a taxi from your phone” wasn’t enough. The mountain of technological vision, business acumen and scrolls and scrolls of fantastic code are what made Uber what it’s . within the end, investing in technology and building an excellent team are what make an app a successful business with real earnings.

Pay attention to the only problems in life. Now find an answer that’s elegant and straightforward via an app. There you’ve got it – your simple answer to the burning question, the way to make money creating apps.

Plan for a Profitable Exit


How does WhatsApp make money?

Everyone around town has asked that question 1,000,000 times and yet, no answer. Despite the $1 charge after the primary year (which hardly anyone paid), WhatsApp didn’t appear to be it had been making any money in the least . Until, Facebook bought WhatsApp for $19 freaking billion.

Salesforce bought Slack – the favorite messaging app for workplaces –for a whopping $27.7 billion available and cash.

Those could also be some over the highest examples, but there’s a uniform history of tech giants buying smaller innovative apps for glamorous amounts.

For acebook also bought Instagram for $1 billion.
DoubleClick – an online ad serving company – was acquired by Google for $3.1 billion. Mobile ad company AdMob was bought for $750 million.
GPS navigation system Waze was bought by google for $1.15 billion.
Pluralsight – a web training SaaS app that lets companies offer custom training courses – was bought by Vista Equity Partners for $3.5 billion cash.
Facebook bought CRM platform Kustomer for a reported $1 billion.
All these are just the tip of the iceberg when it involves smaller apps being bought out for humongous amounts by bigger companies.

If you are feeling that there’s no space for your little new messaging app within the world because there are already players like Facebook killing it, take the instance of WhatsApp and Slack. They went on to make a clout that wasn’t just a valuable acquisition for Facebook and salesforce but also, a possible competitor that they’d rather have with them than against.

Founders of those apps didn’t got to compete with the likes of Google and Facebook. Instead, they only focussed on creating an honest app and managed to secure hugely profitable exits.

The apps they created made enough money to sustain their business or maybe pursue entirely new businesses.

  1. Double Down On User Research
    Trust me, it’s happened to all or any folks . we expect it’s an excellent app idea simply because it’s our idea. But you actually need plenty of user research to form sure there really is money earning potential in your idea.

Another big reason you would like copious amounts of user research is that research gives your execution the proper direction.

User research shows how people react to your idea. Prospective users answer your survey questions, give their suggestions and tell you if they’ll be willing to buy your app.

In later stages of testing, they use your prototype and you get to watch how real paying users will use your app. This research exposes friction points, areas of improvement, problems in navigation and far more, allowing you to fine tune every aspect of your app to a T .

All this data is feedback gold which will help shape and chisel your app into something truly useful and profitable.

  1. specialise in Design and UX
    Aesthetics matter. Period. Sure they’re less important than usability. (Right?) But they’re important alright.

Making your app look good doesn’t mean using pretty backgrounds and high resolution images. what’s means is that your app needs an honest design that balances ease and ease with sleek and delightful visual assets. Everything from the font to buttons must rush , modern and stylish .

Users view mobile apps as not just tools, but an extension of their personality. So when choosing between you and your competitors when the service and benefits are nearly an equivalent , the planning can become a clincher .

User experience may be a different beast altogether. Anytime you save the user a click and a kind , your chances of retaining the user increase. That results in repeat visits, more sessions and more business.

Derivatively, whenever you create the user work harder to urge what they have , you stand the prospect of losing them. So exerting on your UX design. Follow all the simplest usability principles. Conduct multiple rounds of iterations. Declutter and keep it sophisticated. that’s how you finish up with an app that creates money while you sleep.

  1. Work on Effective App Marketing and Discovery
    There is no alternative to effective marketing, especially within the business of apps. You certainly cannot expect to only build it and allow them to come.

App Annie’s State of Mobile 2021 report revealed surprising app statistics about discovery and engagement. Despite spending 4.2 hours each day in apps, the typical user has few ways to truly discover good apps. 37% respondents stated that family and friends are their primary source of data on new and useful apps.

Advertise within the right places. Research and determine websites or forums your customers frequent and promote your app right there.

Develop effective campaigns that showcase your app’s benefits. Gather and leverage positive ratings and reviews.

Difference-between-Progressive-Web-Apps-and-Responsive-Web-Apps-2

Difference Between Progressive & Responsive Web Apps

Smartphones became an intrinsic a part of our day-to-day lives. we’d exit of our homes without a wallet but it seems impossible without our mobiles. After all, from booking a cab to ordering food and making payment, you’ll find everything there. But, a bit like how our dependency has increased, so needs unique and better mobile applications.

Today, we sleep in a world where businesses are all about creating an unmatched user experience. as an example , if a user is getting to buy shoes online and comes across your website that’s slow, he wouldn’t bother to attend for a moment of loading time and rather switch to a different high-performing website with a far better user experience.

To serve this purpose, technologies have evolved drastically. From apps that would run only a selected device to people who are compatible with all, we’ve come an extended way. So is that the case with responsive and progressive web apps. Both have enjoyed a good share of recognition , except for completely different reasons. However, with two such options on the list, it’d be challenging if you’re getting to choose one for your business. To ease this struggle, we’ve drawn a comprehensive comparison between Progressive and Responsive web apps. Scroll down for all the small print .

Progressive VS Responsive Web Apps: Which One is best For You?

Every app developer strives to deliver highly-functional & impressive apps for users. Below are a number of the features that structure for it along side an in depth analysis of how progressive & responsive apps answer each.

Speed:

Progressive Web Apps (PWA) tend to win the battle when it involves speed. While responsive apps, too, offer great speed, PWAs are a step ahead. this enables you to reinforce the effectiveness of your mobile app because it loads faster on all devices. PWAs are compatible with old browsers which provides them a foothold . It also imparts into them modern features like push notifications, offline support, native audio & video capturing features.

Work Offline:

This feature allows users to access the app offline. Responsive apps, however, aren’t capable of working offline, while PWAs can store large data enabling use without the web . This also helps in reducing the buffering time and has proven to be beneficial for global brands. as an example , ZEE 5, a web streaming platform, was ready to bring down the app’s buffering time by a huge 50%, and also allowed users to surf through their catalogue on offline mode with PWA.

Cost Efficiency:

Cost efficiency is another matter key to all or any business decisions. It’s always knowing assess if the investment you’re making for app development is worthwhile.

Responsive apps can adapt to different screen devices using single coding. this suggests that you simply only got to develop a responsive app once with one code, and thereafter, it’s on the mobile device to automatically present the web site per its screen size. On the opposite hand, PWAs are to be developed using multiple languages like Javascript, HTML 5, or CSS, each for specific screens. because it detects the screen of the host device, it showcases the customized version of your website. Thus, the developer must develop different versions for various screen sizes which makes PWA expensive. Nonetheless, its other features like high speed, native-like experience, etc. structure for the added cost. Also, it flaunts a proven diary of improved ROI, especially within the case of Best Western River North Hotel where it resulted during a whopping 300% increase in revenues post switching to PWA.

User Experience:

a powerful and friendly user experience is that the key to success for businesses today. PWA tops the list when it involves delivering quality UX. It makes your website look rich and exceptionally developed. Unlike native apps which will run only on a selected platform like iOS or Android, PWAs are compatible with multiple platforms yet deliver a native-like experience. it’s excellent value for money. It bridges the gap between hybrid & native apps with suitability for multiple platforms and features like SMS/MMS capability, task scheduling, file access, offline storage, and site access. On the opposite hand, Responsive apps do have the power to adapt to unique screen sizes of various devices, they lack the native-like experience which may be a big drawback in today’s market where UX determines the buying decision of consumers .

Accessibility:

PWA are often easily saved on the device’s homepage ensuring easy accessibility as now users won’t need to look for it within the browser whenever. Because the user clicks the app icon from their list of apps on the house screen, PWA launches full-screen. Its interface refreshes at 60fps.

SEO and SEM:

Creating an internet site isn’t enough. It needs SEO and SEM too in order that the audience can discover it. Both Responsive and Progressive apps are suitable for SEO and SEM. They assist you utilize keywords in website content and permit web crawling by search engines to extend visibility. Of these factors play a crucial role within the ranking of your website on the program result page. One also can promote business via paid program marketing.

Conclusion


All these features that we’ve talked about during this blog post, like speed, SEO & SEM, User Experience, etc. Are crucial to online businesses. While developing an eCommerce website, you want to consider of these factors before coming to a choice. Within the end, there’s no definite answer that would be suitable for everybody . It all depends on your business requirements. As an example , if you’ve got a start-up project with limited funds. Then you would possibly need to think before investing an enormous amount into app development. However, you ought to also believe the future results as app development isn’t. Something you’d want to undertake every then and now. Hope our today’s blog would have helped you understand the 2 technologies better and make the proper decision.